> For the complete documentation index, see [llms.txt](https://docs.ecommerce.seb.ee/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs.ecommerce.seb.ee/payment-methods/payment-method-brand-assets.md).

# Payment Method Brand Assets

Merchants may display the logos of the payment methods supported by the **SEB Ecommerce Payment Gateway** to inform customers about the available payment options.

When using payment method logos or brand assets, merchants must comply with the branding and trademark requirements of the respective payment schemes or service providers.

***

## General Requirements

When displaying payment method logos on your website, checkout pages, payment links, or marketing materials:

* Use only official logos provided by the payment scheme or service provider.
* Do not modify logos by changing colours, proportions, typography, or graphical elements.
* Do not stretch, rotate, crop, or add visual effects to logos.
* Maintain sufficient clear space around each logo.
* Use the latest approved logo versions.
* Display only payment methods that are available to your customers.

{% hint style="warning" %}
Merchants are responsible for ensuring that the use of payment method logos complies with the applicable branding guidelines and trademark requirements of the respective payment provider.
{% endhint %}

***

## Hosted Checkout

When using the **Hosted Checkout** provided by the SEB Ecommerce Payment Gateway, payment method logos and branded payment buttons are displayed automatically.

Merchants are not required to upload or manage these assets.

Some branded payment elements, including **Apple Pay**, **Google Pay**, **Click to Pay**, **Visa**, and **Mastercard**, are displayed according to the branding requirements of the respective providers and cannot be modified.

***

## Merchant Websites

If your website displays the payment methods accepted by your business, we recommend using only the official payment method logos.

Display only the payment methods that are available to your customers.

***

## Official Brand Guidelines

Always use the latest branding guidelines published by the respective payment providers.

| Payment Method | Brand Assets                                                                                                                              |
| -------------- | ----------------------------------------------------------------------------------------------------------------------------------------- |
| Visa           | [Visa Brand Guidelines](https://corporate.visa.com/en/about-visa/brand.html)                                                              |
| Mastercard     | [Mastercard Brand Center](https://www.mastercard.com/brandcenter/us/en/brand-requirements/mastercard.html)                                |
| Apple Pay      | [Apple Pay Marketing Guidelines](https://developer.apple.com/apple-pay/marketing/)                                                        |
| Google Pay     | [Google Pay Brand Guidelines](https://developers.google.com/pay/api/web/guides/brand-guidelines)                                          |
| Click to Pay   | [Click to Pay Brand Guidelines](https://developer.mastercard.com/click-to-pay-customer-experience-guide/documentation/brand-presentment/) |
| PayPal         | [PayPal Brand Guidelines](https://newsroom.paypal-corp.com/media-resources)                                                               |

***

## Bank Logos (Pay by Bank)

The logos of participating banks displayed during the **Pay by Bank** checkout flow are managed by the **SEB Ecommerce Payment Gateway**.

Merchants are not required to obtain or maintain these assets.

If merchants wish to display bank logos on their own websites or marketing materials, they should obtain permission and branding guidance directly from the respective bank.

***

## SEB Brand Assets

If your website or marketing materials reference **SEB** in connection with the payment service, use only official [SEB brand assets.](https://sebgroup.com/press/press-photos/logotype)

For SEB logos and branding guidance, contact your SEB representative or refer to the official SEB Brand Guidelines.

{% hint style="info" %}
Branding guidelines are maintained by the respective payment providers and may change over time. Always refer to the latest published guidance before using payment method logos or trademarks.
{% endhint %}


---

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